The international beer brand, Guinness, has chosen actor and model Jung Woo-sung to be their face. This is the first time that the company has selected a model to specifically target Korea.
Mark Edwards from Diageo Korea Marketing announced that Jung has that certain trendy and urban appeal that's perfect for the beer company's image. Jung boasts a string of popular films such as "Beat", "Guy Guy Guy", "A Moment to Remember", and "Season of Heavy Rain". Next up, he's set to star in the drama "Athena: Goddess of War".
Jung added that he's honored to be the new face for a brand that carries a history of 250 years. Also, that Guinness is the brand that he personally likes to drink.
Source: [url-"http://english.kbs.co.kr/Entertain/KpopNews/view.html?page=1&No=12567"]KBSWorld[/url]